NOVEL THINKING

In addition to the revenue generated from this one blog post, Grant has also made $3,750 from inbound marketing consulting audits: Using a handful of the Greatest Hits Content methods, Grant evaluates his consulting clients top pieces of content and increases their lead captures.

While they may focus on sharing their content on their own social media channel, they stand out from other channels because they go out of their way to create top-quality research and share it with their users.Â.

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Last Updated: October 31st, 2020.by Chris Von Wilpert, Bonus Material: Free List Of 100 Content Marketing Examples. What makes it brilliant is the fact that Coca-Cola has to do very little work as far as creating social images because their loyal fans do the majority of the work for them.Â.

Search Engine Marketing (SEM) Certification Course, Search Engine Optimization (SEO) Certification Course, Social Media Marketing Certification Course, Importance of guest blogging in driving Organic Traffic, Skills required to be a Successful Content Writer, 21 Steps to Develop a Foolproof Content Marketing Strategy.

They can save these useful PDF documents and refer to them whenever they require.

The type of content provides more information in less time.

But they’re extremely hard for reaching a mass audience of 10,000+ people. Presentations are a fantastic tool to showcase business expertise while presenting information in a professional way. We weren’t all that surprised when digital marketing means ranked amongst the highest, including social media, email marketing, and video marketing. When he first started working with the client (Eden), they were publishing three short articles per week. Take a look at this example of a case study by HCL: Infographics are an amazing content format to make your content visually appealing. There is a range of interesting Types of Content Marketing that you can explore.

The content marketing examples below are from Content Mavericks clients who applied the Greatest Hits Content program and got: Download the full list of 100 content marketing examples below (with results and live links to every content example): Then read on to see 5-10 minute video walkthroughs of the top examples with step-by-step breakdowns showing exactly what they did.

There is usually a dedicated FAQs section on the website where users can find answers to common queries. Creating and publishing power-point presentations is a good way to showcase your business expertise.

You’ll learn how to find topics that will increase your (qualified) website traffic, so you can increase the number of (qualified) leads you get every month.

Digital Marketing | Industry.

That’s when Grant found the Content Mavericks Greatest Hits Content program. This content can take several different forms, including: To be effective, the content you provide should be relevant and useful for your audience. He wanted to leverage and scale the impact he was making, but didn’t have a clear plan on exactly how to do it. Prev: Participate in Digital Vidya's 8th Anniversary Digital Marketing Scholarship Test, Next: Know How Pinterest Ads Work in 5 Simple Steps.

They work as a giveaway and help you to deepen your relationship with your target audience. 3x more organic traffic (with 3x less content). There are different video types that you can explore – educational videos, testimonial videos, corporate videos, entertainment videos, thank you videos and more.

So, make sure you take adequate time with this step.Â, As with any marketing plan, if you don’t know who your audience is, then your content won’t help you reach the goal’s you’ve established in step 1.Â. Take a look at this cool example from Modern Foods India. Free List Of 100 Content Marketing Examples, Step-By-Step Process To Find Past Clients And Sign Them Again, 7 Lessons Learned Writing A Viral Facebook Post, Why Many Highly Paid Professionals Have No Idea How To Retire, How I Predict Google Ads Results (With $0 Ad Spend). If your content will fail to nudge them or provoke them enough then some other content will. This means that marketers need to create a content marketing strategy that goes hand-in-hand with their digital marketing efforts, and this can be done by: Ready to amp up your content marketing efforts?

If you’re sick of building and re-building marketing funnels that never quite convert as well as the person you learnt it from…. This captures his ideal clients attention and interest early on before he jumps into the meat of the article.

They have now grown to be one of the most recognized and trusted brands in content, with some million followers across multiple social media channels. Â. Takeaway: Focus on quality first, and stay consistent with how often you produce new content.

After Mohammed’s post got ~50 shares, his content got accredited to Bill Gates (by a random person who is still a mystery to this day). So, make sure you’re not lagging behind.

45% of people watch more than an hour of Facebook or YouTube videos a week.- Wordstream. The goal of the shorter articles was to continue sharing content with their existing customers on a weekly basis (via a blog newsletter). But he didn’t have the time to write content every week. Need help deciding what type of content you want to create for your audience? Content marketing examples to inspire. It isn't easy to contemplate an Online World without content. In their Secret Sauce campaign, they not only produced an eBook for users to download, but they also generated, Content creation affords brands to take their research and share it in multiple different forms. The difference is that while you can listen to podcasts created by others, you can create your own too.

Grant was only getting 78 monthly organic traffic (after building 25 backlinks): Even though the keywords were 'good', he had a lot of tire kickers and low budget leads coming from his organic traffic. That’s when Mohammed found the Content Mavericks Greatest Hits Content program. The importance of good content cannot be undermined when it comes to Search Engine Optimization. Save my name, email, and website in this browser for the next time I comment. They then present their research in varying forms, including blog posts, ebooks, infographics, and more. Buffer. Once you know exactly who makes up your audience, you’ll want to ensure that you focus on your unique niche.

After three months of running on the content hamster wheel, Tyler pointed out that it wasn't working and proposed a different approach: Using the SAME content budget, he changed the publishing schedule to: This allowed Tyler to hire better writers, plus free up some extra budget for content promotion.

He is the founder of Prolific Content Marketing. Following the Greatest Hits Content research process, Shane found the perfect topic to attract his ideal clients: The headline and intro directly call out the target reader: "You're a highly skilled professional making mid six-figures/year plus.".

1. Why Many Highly Paid Professionals Have No Idea How To Retire. In short, it has to make itself marketable and sellable. You can create a quiz on your website or your social media pages.

There are quite a few free tools that you can use for creating Memes for your business. Live videos create excitement among your target audience. You only need one or two great pieces of content to attract your ideal clients. The only promotion being done was sending the articles out in a weekly blog newsletter. They help you to make use of graphics, information, facts, and data to create content that your audience can view at a glance. Freshbooks, the popular cloud-based accounting tool has put up testimonials on the home page of its website: Newsletters are the best way to nurture your leads and convert them into customers. 21 Proven And Fun Copywriting Exercises. Take the time to properly outline who your ideal audience member is, where they spend most of their time, and what questions they may be asking. Brick and mortar store that sells baby strollers?

This field is for validation purposes and should be left unchanged. The best part is that you can use the content format to build a growing audience for your business. He thought he had to constantly turn out more content.

You can create ebrochures using tools like Canva and mail them to your prospective customers. We think this might be a world-first for British marketers . Take a look at this example of a podcast from the popular office chat app, Slack: The podcast includes 20-40 minute episodes that narrate stories from work and life in general. Here’s a helpful list of ideas to get you started.

 is a piece that focuses on providing prospective leads, customers, and others with helpful content. Having this one content asset he knows works to attract his buyers is a huge relief. Tyler’s client targets commercial office managers, so he started with guides to: Look at the “Backlinks” column above and you’ll notice Tyler is getting this traffic without doing any link building. These guides and worksheets help your target audience in their day-to-day activities. You can put them up on your website as text or as video content. The articles were all written by inexpensive freelance writers on topics like: Very little was being done to promote the articles. He wants to be working with six-figure professionals who can afford his program AND who he can get results for fast. Using competitive intelligence tools to study content getting a lot of shares and comments.

Mike had expertise in (from scaling his own businesses with copywriting).

While there is no one content marketing strategy that will work for everyone, there are a few vital steps every marketing team should follow when building their content marketing strategy.

On March 16 Mohammed wrote one Facebook post using Content Mavericks AIDA writing template. Having insightful content people can read to first learn and understand your process is a huge time saver and screener. He stumbled into these consulting projects from friends (and friends of friends) who have been blown away by his content marketing results. Infographics are a highly sharable content format and can even help you to get some quality backlinks for your site. The problems that you solve for your existing customers can eventually be converted into stories that you can tell to your prospects. Shane needed a consistent way to attract clients for his new consulting and coaching business (without having to pay for traffic and clients all the time). The program showed Grant how to leverage one case study for the greatest impact by scaling content promotion (not content production).

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