quaker shredded wheat


Courtesy of Wikimedia Commons.

Over the course of the Fair, Anderson and his team repeated the explosive show, puffing more than 20,000 pounds of rice and selling a quarter-million packages of cereal.

. The recipe was simple: graham flour mixed with water, baked, crumbled into pieces, and baked again. Although the true story is not quite so outlandish as the commercial suggests, I found Anderson’s tale to be a fascinating anecdote in American breakfast history. Henry Perky invented shredded wheat cereal in Denver, Colorado, in 1890, as well as founding the Cereal Machine Company.

Unappealing though it may sound, Jackson’s bland Granula inspired a parade of imitators and innovators.

The biscuits proved more popular than the machines, so Perky moved East and opened his first bakery in Boston, Massachusetts and then in Worcester, Massachusettsin 1895, retaining the name of The Cereal Machine Company, and adding the name of the Shredded Wheat Company. The product, named Granula, fit well with the restorative and healthful vegetarian diet Jackson promoted. To read PDF files, you need the Adobe Acrobat Reader 6.0 or higher. Inspired by his obser… . In the following years, more businesses sprung up in response to cereal’s growing popularity, including the Natural Food Company (creators of Shredded Wheat), Post, and Quaker Oats.

By 1889, Dr. Kellogg was selling two tons of granola per week.

Since then, the company has expanded operations to include a number of grocery sectors. The promotion instructed people to mail a form along with a box top from either Quaker Puffed Wheat, Quaker Puffed Rice or Muffets Shredded Wheat to the Quaker Oats company. With the assistance of his brother W.K. How one inventor’s explosive discovery made a lasting impact on breakfast. . Right now in Spark!Lab, we’re exploring the theme “Eat.” Watching visitors devise creative new ways to grow, harvest, transport, and cook food has piqued my curiosity about the inventors and inventions behind many of my everyday meals. While delving into all things “Eat,” a vintage television commercial grabbed my interest. Customers who viewed this item also viewed. View of the central nave of the Palace of Agriculture at the 1904 World's Fair. Courtesy of the State Historical Society of Missouri. Anderson’s Gift.” All of us who have enjoyed a bowl of Cheerios, Rice Krispies, Kix—or any of the many other puffed offerings that came to define American cereal manufacturing in the twentieth century—would have to agree!

He removed a still-hot tube and struck it with a hammer—pow! Currently unavailable. Frederick L. Johnson, “Minnesotan Alexander P. Anderson was the father of puffed rice cereal,” MInnPost.com, May 7, 2013, Ian Lender, “How Cereal Transformed American Culture,”.

Copyright 2020, Smithsonian Institution, All Rights Reserved, Alexander Anderson and the Cereal Shot from Guns, blog-robbett-marykate-2017-09-28-image-1-anderson-in-lab-450-inline-edit.jpg, Courtesy of the Minnesota Historical Society, blog-robbett-marykate-2017-09-28-image-2-1893-granola-advertisement-450-inline-edit.jpg, The Journal of Electro-Therapeutics, December 1893, Kellogg was selling two tons of granola per week, blog-robbett-marykate-2017-09-28-image-3-louisiana-purchase-exposition-lagoon-750-inline-edit.jpg, Courtesy of the State Historical Society of Missouri, blog-robbett-marykate-2017-09-28-image-4-palace-of-agriculture-stand-750-inline-edit.jpg, blog-robbett-marykate-2017-09-28-image-5-eighth-wonder-of-the-world-750-inline-edit.jpg, Courtesy of the Anderson Center at Tower View, https://www.newyorker.com/tech/elements/puffed-the-magic-of-cereal, http://www.andersoncenter.org/PDFs_for_site/AP_Bio.pdf, https://www.minnpost.com/mnopedia/2013/05/minnesotan-alexander-p-anderson-was-father-puffed-rice-cereal, http://mentalfloss.com/article/20320/how-cereal-transformed-american-culture, http://www.minnesotainventors.org/inductees/alexander-p-anderson.html, http://mohistory.org/exhibits/Fair/WF/HTML/Overview/, blog-robbett-marykate-2017-09-28-puffed-rice-recipe-for-world's-fair-nybg-450-inline-edit.jpg, Courtesy of the New York Botanical Garden, https://www.nybg.org/blogs/science-talk/2015/05/breakfast-in-a-blast-the-invention-of-puffed-cereal-at-nybg/, The 1900 World’s Fair Produced Dazzling Dynamos, Great Art, and Our Current Conversation About Technology, Sky Dylan-Robbins and Matt Buchanan, “Puffed: The Magic of Cereal,”.

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